Sales Funnel Capabilities
- Each sales rep must input, and keep current, the following for each of their opportunities
- Description of the opportunity
- Deal size in dollars
- The position in the funnel based on the last phase line accomplished
- Expected client decision date
- Any additional forecasting information specific to the company’s sales operations management process
- Using the Funnel, each sales rep will be able to self diagnose and answer questions such as:
- Am I making quota for the month/quarter?
- Am I qualifying enough new business this month/quarter to make quota next month/quarter?
- Do I have enough business in my funnel?
- Am I making real progress and is my funnel flowing?
- How long is my sales cycle and what is my hit rate and average deal size
- How do my metrics compare to others?
- Using the Funnel, managers should be able to answer the above questions for their territory as well as questions such as:
- What deals are expected to close by month end? quarter end? year end?
- Where do we need to focus to make this quarter, make next quarter?
- Where do we lose deals or get stuck?
- What is the variance in sales performance metrics and what can be done to increase productivity of specific reps and across the board?